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By MIKE HARRIS

Camping World will replace Craftsman as the title sponsor for NASCAR's truck series in 2009.

The seven-year deal, thought to be worth between $5 million and $7 million annually, was announced Thursday by NASCAR chairman and CEO Brian France and Camping World chairman and CEO Marcus Lemonis.

Camping World has been active in NASCAR for several years. In its first year as the title sponsor for NASCAR's developmental East and West series, it also has been the title sponsor for several Sprint Cup races. It has sponsorship deals with Kevin Harvick Inc. in trucks and NASCAR's Nationwide Series.

Lemonis said the company's sponsorships of the East and West series and KHI's No. 33 truck, driven by Ron Hornaday Jr., will continue through 2009.

The new sponsor is stepping into a series that is very competitive but facing a considerable challenge with both Dodge and Ford announcing within the past two months that their financial support of truck teams would end this season.

"First of all, the series is very healthy," France said.

Camping World to sponsor NASCAR trucks....